Brand Strategy & Consulting

Archive for the “Book Reviews” category

How The Mighty Fall

by David on January 8, 2013

7/10 Jim Collins Elevator Pitch – From the man that who wrote the book on how to be a great organization, this is how to screw it up. Or rather, how not to. Favorite Quotes: 1. “When an organization grows (…)

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Little Bets

by David on April 17, 2012

9/10 Author – Peter Sims Elevator Pitch – “Lean Startup meets Talent Code”… or… The best way to launch something big, is to start really, really small with a very small experiment. Favorite Quotes-  1. “The internet has reduced communications barriers and allows (…)

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EntreLeadership – Book Review

by David on February 19, 2012

Dave Ramsey Elevator Pitch – What it means to be an entrepreneur on a practical level mixed with a little how to practically lead and manage a small business from day 1.   Favorite Quotes – 1. “You hit what you aim (…)

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The Lean Startup – Book Review

by David on November 1, 2011

9/10 Eric Reis Elevator Pitch – How to successfully build a innovative and successful business through thinking through normal business applications but with a focus feedback for better decision making. Favorite Quotes – 1. New customers come from the actions (…)

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Brains On Fire

by David on October 17, 2011

Brains on Fire 8/10 Phillips, Cordell, Church, Jones   Elevator Pitch – Word of mouth is the only way to build a brand by creating a community of loyal, passionate, and raving fans. Also, social media sucks.   Favorite Quotes (…)

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Classic Drucker

by David on September 11, 2011

7/10 Peter Drucker “Classic Drucker” Favorite Quotes: “knowledge workers must, effectively, be their own chief executive officers.” “The key to greatness is to look for people’s potential and spend time developing it.”   Thoughts: I decided to start reading some of (…)

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the War of Art – Book Review

by David on February 18, 2011

9/10 Author: Steven Pressfield Title: The War of Art Elevator Pitch: What most people call procrastination is really a invisible force called resistance that stands against you in accomplishing anything. It causes fear, insecurity and even arrogance. It cares nothing (…)

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The Great Reset

by David on February 13, 2011

7/10 Favorite Quote: “Too much of what led up to the crisis in the old bubble days – the conspicuous consumption, the latter-day Gatsbyism- was fueled by a need to fill a huge emotional and psychological void left by the absence of (…)

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Making Ideas Happen – Book Review

by David on September 7, 2010

9/10 Elevator Pitch: Having ideas can be a lot more fun than executing them. Because of this, we have a lot of work to actually make ideas happen. Overview: I am a big fan of this book, and a bigger (…)

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One Page Talent Management – Book Review

by David on August 15, 2010

7/10 Elevator Pitch – If you lead the HR department, or are a small enough company to where as a business owner, you lead the people, then you must read this book. Favorite Quotes – “…remove any extra features and (…)

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